It is of no great surprise that the team at Spreed believes that location is an extremely large part of the mobile mix. Location targeting can be used for displaying more relevant content to users, but it can also be extremely effective as a form of targeting for advertisers. Spreed has been on the forefront
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NPD’s latest insight suggests that iOS and Android will see a more heated than ever battle in the months ahead to determine the superior smartphone operating system in terms of market share.
Here at Spreed we believe that HTML5 is important, but believe it will be framed within the native applications ecosystem. Others like Business Insider’s, Pascal-Emmanuel Gobry, believe that HTML5 is still going to take a while to be a mass market tool and that before it does become a standalone tool it will be frame within a native application (like the recent Facebook apps).
It is of no surprise that the app market is on fire right now. Almost every brand and publishers has some form of mobile presence, some with more than just one app in each of the respective app stores. I can still remember April 23rd, 2009 when iTunes had just hit it’s 1 Billionth application
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January’s Admob report came out and there were some very interesting statistics that were released around app usage and user purchasing habits. Some of the more compelling statistics are: iPod touch owners download an average of 12 applications a month, 37 percent more than iPhone and Android users who download approximately nine new apps. webOS
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January’s Admob report came out and there were some very interesting statistics that were released around app usage and user purchasing habits. Some of the more compelling statistics are: iPod touch owners download an average of 12 applications a month, 37 percent more than iPhone and Android users who download approximately nine new apps. webOS
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